The biggest influential business influencer on the planet, Simon Sinek is one of the most searched terms on YouTube and the author of books that have sold millions and millions of copies. Sinek returns to Diary of a CEO after his last conversation was his ‘favourite interview’, in a conversation that goes into even more depth, provides even more inspiration, and generates even more meaning. Simon tells us about what he sees in the new, revolutionary generation coming into the workforce, the right way to go about fostering connection and caring for each other, and how even ten years on he’s more convinced than ever it all comes back to your ‘why’. Follow Simon:  Twitter - https://twitter.com/simonsinek  Instagram - https://www.instagram.com/simonsinek/  Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

This week, we’re going to do something a little different, offering up four pearls of wisdom from our guests on how to find more connection in your life. Connection with other people, but also a better connection with yourself, what you really want, and what’s really good for you. These four incredible snippets from Mo Gawdat, Africa Brooke, Bear Grylls and Mel Robbins together offer inspiration on how to break through the mental barriers holding you back to feel more present in the moment and be clearer with yourself and others about your needs and desires. When a guest steps into the kitchen and sits themselves down, they’re not just appearing on a podcast, they’re joining the Diary of a CEO community. Every single conversation adds new dimensions of truth, honesty, wisdom and integrity. By bringing these four passages together, it shines new light on the individual value of them all, but it also helps us understand the journey we’re all on together in more perspective. Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

In these ‘Moment’ episodes of my podcast, I’ll be selecting my favourite moments from previous episodes of The Diary Of A CEO. In this moment, Simon Sinek talks about how we can find purpose in our lives through attaching it to causes bigger than ourselves. There are things that we can achieve by ourselves, but true satisfaction and real pride in our achievements always comes from being part of a team or a collective. A wider cause or a group we care about is the only thing that would cause us to make real sacrifices. Simon’s thought long and hard about how we can take projects in the workplace and in our social lives and infuse them with real meaning for everyone involved with them. What’s emerged is a profound meditation on where human satisfaction really comes from, and a step by step guide on how to bring these principles into your life. Listen to the full episode here - https://g2ul0.app.link/bjurcFnPYsb Simon: https://twitter.com/simonsinek?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor https://www.instagram.com/simonsinek/?hl=en Watch the Episodes On Youtube - https://www.youtube.com/c/TheDiaryOfACEO/videos Learn more about your ad choices. Visit megaphone.fm/adchoices

James Smith is a fitness influencer and the two-time best-selling author of Not a Life Coach and Not a Diet Book. His no holds barred approach to fitness advice makes him unlike any other fitness influencer today, and now he’s bringing his unique philosophy to improving people’s confidence. According to James, we’ve been getting self confidence and how to achieve it all wrong. Confidence is not a surefire belief in ourselves to achieve great things, but rather confidence is being at peace with the idea of losing or things going wrong. When you know it isn’t the end of the world, you realise losing isn’t the same as being defeated. Like James’ brutally honest fitness advice, there’s no quick fix to confidence, or any miracle cure. James starts, like he always does, by looking at himself honestly - and truthfully - in the mirror, and all he asks is we do the same as well. James’ book is out today. James’ book: https://www.amazon.com/How-Be-Confident James: https://www.instagram.com/jamessmithpt Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Julian Metcalfe is the founder of Pret A Manger and Itsu, and since he’s been a young man has been on a mission to change the way we think about eating out and how we eat. His companies are together worth over $3 billion. But he’s also been on a mission to prove something to himself after the suicide of his mother and a life threatening car crash when he was still young uprooted his life as he knew it. Like all founders, he chose the long road back to being secure in himself. Julian spews with original thoughts on how to really take a company from zero to $1 billion+, from hiring and firing to knowing when to take the leap to expand your brand. Business is a game of thousands of little decisions, a few really big ones, and a hawks eye for knowing when to pounce. Few people we’ve encountered on the podcast had such a good gut instinct as Julian, nor were so good at articulating exactly how they did it. Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

In these ‘Moment’ episodes of my podcast, I’ll be selecting my favourite moments from previous episodes of The Diary Of A CEO. This moment is all about how to start your day the right way. Getting off on the right start is so important for how the rest of our day goes and the attitude we take into our tasks. A good morning can make a day, a bad morning can make it hard to recover from there. With Rangan’s simple three step guide to making sure you have a balanced, healthy morning, a great day is never further away than taking just five minutes to properly root yourself in the moment. Listen to the full episode here - https://g2ul0.app.link/DmC3uNmKMsb Dr Rangan: https://www.instagram.com/drchatterjee/?hl=en https://drchatterjee.com Watch the Episodes On Youtube - https://www.youtube.com/c/TheDiaryOfACEO/videos Learn more about your ad choices. Visit megaphone.fm/adchoices

Joe Sugg is an influencer who, after breakout success before he turned 21, decided to dial down the parties and temptations of fame in order to return to nature and make everything more low key. After realising he didn’t enjoy his life as much as he was supposed to, some serious prioritisation about what his real values were and what really mattered to him was in order in order to refocus and rebalance his life. He hasn’t looked back since. Joe’s new book Grow is out on the 15th September, it goes through the lessons he’s learnt and the strategies he’s adopted to help him find balance and harmony with his life. Joe: Joe’s Book - https://g2ul0.app.link/NIKf94xNKsb Twitter - https://twitter.com/joe_sugg Instagram - https://www.instagram.com/joe_sugg/ Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

The Liver King is an illusive internet sensation who says the secret to a healthy and happy life is to eat raw meat every day. An advocate of what he calls an 'ancestral lifestyle', we have to return to the lifestyle our hunter-gatherer forebears. Returning to this way of living is most consistent with our DNA and what we're genetically coded to want according to the Liver King. A controversial figure, his advocating of this diet is disputed by many nutritionists, but the Liver King says it has transformed his life, that of his family, and his followers who take up his suggestion. In this raw interview the Liver King opens up on criticism and his sometimes crippling anxieties for the first time, as well as how his ancestral lifestyle shapes his bond with his wife, the Liver Queen. It isn't always easy to be the king. Liver King:  Instagram - https://g2ul0.app.link/PPY0tPb3Gsb Twitter - https://g2ul0.app.link/LRMyYMe3Gsb Youtube channel - https://g2ul0.app.link/EzKvK2h3Gsb  Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

In these ‘Moment’ episodes of my podcast, I’ll be selecting my favourite moments from previous episodes of The Diary Of A CEO. In this weeks moment we uncover exactly how you can take responsibility in every area of your life. Matthew Hussey walks us through how to take a step back, reflect, and see our own actions from the perspective of others. Taking the wider view is always a good idea - for ourselves, in our relationships, in our friendships, and in our careers. Listen to the full episode here - https://g2ul0.app.link/xK3A11jtBsb Matthew: https://www.instagram.com/thematthewhussey/?hl=en https://twitter.com/matthewhussey? Watch the Episodes On Youtube - https://www.youtube.com/c/TheDiaryOfACEO/videos Learn more about your ad choices. Visit megaphone.fm/adchoices

Gary Neville is a broadcaster, serial business founder and owner, and a winner of every possible club football title in his 20 years playing for Manchester United - with 2 Champions League medals, 8 Premier League medals, 3 FA Cup medals, a Club World Cup medal, and 2 League cup medals. In one of his most emotional and heartfelt interviews to date, Gary opens up about precisely what drove him and his similarly successful siblings on - his brother is the England-capped footballer Philip Neville, while his sister is the former Head Coach of England Netball, Tracey Neville - despite their very humble origins. A legend of Manchester United and a former captain of the club, he goes into detail about precisely what made the team culture of the Sir Alex Ferguson years so strong, why its so sorely lacking now, why he’s felt the need to speak out more on social and political issues, and why everything he does is for the city he grew up in and calls home. Even after all these years, he’s still bringing glory back to Manchester. Gary’s book, available for pre-order now: https://g2ul0.app.link/3Y26i8G6ysb Follow Gary: https://twitter.com/gnev2 https://www.instagram.com/gneville2/ Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Nicola Mendelsohn is Meta’s (formerly Facebook) global head of advertising and routinely tops lists “most powerful person in UK tech. She’s juggled her high flying career with having a rare type of blood cancer since 2016. That cancer is just one of the things that has held Nicola back, but, like her struggle against racial prejudice in her early years, she hasn’t let it define her. No one is ever going to get to define Nicola except her. In this candid chat about how she’s seen her role and her company change as it’s come under increasing criticism in the last few years, Nicola holds nothing back on her critics, her fears, her highs, her lows, and what she still wants herself and the company to achieve. Follow Nicola: Twitter - https://g2ul0.app.link/t9DYxjBKqsb Instagram - https://g2ul0.app.link/xf4gYKzsvsb Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

In these ‘Moment’ episodes of my podcast, I’ll be selecting my favourite moments from previous episodes of The Diary Of A CEO. This week’s moment is all about passion. Where to find it, how to nurture it, and how not to be afraid of it. Far too many people are afraid of just following their instincts to what makes them happiest and most fulfilled. Jonny Wilkinson doesn’t have time for any of that, or for following the expectations other people set. Jonny is interested in what makes you unique, and he thinks you should be too. Jonny’s also got a word of warning, though, because your real self is who you are when you’re alone with your own thoughts. And Jonny’s weren’t happy. He scaled as high as it’s possible to go in world rugby, but he found the process demoralising, and he wasn’t happy. It took Jonny a long time to find a way to be happy in his passion, but that makes his journey all the more interesting, and his advice for your journey all the more profound too. Listen to the full episode here - https://g2ul0.app.link/x7zSYKUwpsb Johnny: https://twitter.com/JonnyWilkinson?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor https://www.instagram.com/jonnywilkinsonofficial/?hl=en Watch the Episodes On Youtube - https://www.youtube.com/c/TheDiaryOfACEO/videos Learn more about your ad choices. Visit megaphone.fm/adchoices

John Eckbert is the CEO of Five Guys in Europe. By far the most successful ‘posh burger’ chain in Britain, John tells us how he took a classic concept to a whole new content by inventing a unique business model. Five Guys in Europe is not just a franchise, but John rather started from zero on a joint venture which has so managed to eclipse the dozens of other similar businesses that launched at the same time, and then some. As well as dishing out profound business and management advice, John walks us through how a sea-change in his personal life left him feeling trapped and alone. But John fought fires at both home and work in order to make Five Guys what it is today. We’re so glad he did. Five Guys: https://fiveguys.co.uk/ Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Will is an author who brings out the unexpected ways that we’re vulnerable, and how to manage those vulnerabilities and turn them into strengths. The author of six books including Sunday Times bestsellers, he’s one of the most interesting voices on how we can manage our worst impulses to succeed in the modern world. In a conversation that covers everything from are we more narcissistic than we used to be to how a desire for status underpins all of our ambitions, to how to deal with low self esteem and suicidal thoughts, Will held nothing back on this unfiltered exploration of the surprising strategies we can employ to deal with the dark sides of life. Will’s new book, The Status Game, is out now in the UK and in the US on the 23rd August. Follow Will: Twitter - https://twitter.com/wstorr Will’s book - https://www.amazon.co.uk/Status-Game-Will-Storr/ Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

In these ‘Moment’ episodes of my podcast, I’ll be selecting my favourite moments from previous episodes of The Diary Of A CEO. In this moment, Lewis Howes lays down exactly why you need to stop being a people pleaser if you want lasting and deep relationships. What Lewis teaches us is that real relationships come from someone loving us for who we are, not from who we’re pretending to be. Any act or pretence we put on about ourselves will inevitably get found out. So you have to come as yourself, for better and for worse. How do you find an authentic way to express your true self? Let Lewis explain… Listen to the full episode here - https://g2ul0.app.link/lPEJbP9Xdsb Lewis: https://www.instagram.com/lewishowes/?hl=en https://twitter.com/LewisHowes?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor Watch the Episodes On Youtube - https://www.youtube.com/c/TheDiaryOfACEO/videos Learn more about your ad choices. Visit megaphone.fm/adchoices

James Bay is a BRIT-award winning musician who’s sold over 5 million records, and one of the most personal and authentic artists working in the field today. Never afraid to wear his heart on his sleeve in his work, his artistry has helped millions of people articulate feelings in their own heart of love, regret, and friendships made and ended. He’s definitely come a long way from the small town where he grew up, which he escaped through grasping every opportunity that came his way. There’s perhaps no industry tougher to succeed in than music, and this fear that there’s only a few that make it has haunted him at every step. So settle down and let James walk you through every step of what the creative process looks like at the elite level - where inside him it comes from, what inspires it, and how he delivers his music. James’ new album ‘Leap’ is out now. Follow James: Twitter - https://twitter.com/JamesBayMusic  Instagram - https://www.instagram.com/jamesbaymusic/ James’ new album: https://www.jamesbay.com Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Rory Sutherland is the author of Alchemy, a senior advertising executive, and the man who understands why some ideas connect with people and some ideas don’t. He’s a columnist, an innovator and a trailblazer in the world of marketing and advertising. Rory doesn’t have time for business platitudes, but rather looks for the unconventional crazy ideas that really stand out. This is why he devoted years of his life to looking at business from a human behavioural perspective, to understand not just why people should do things, but why they actually do them. Rory always seeks out the outlier and the unexplainable phenomena. He’s become an expert on why certain emotional triggers cause us to behave irrationally, how you can be aware of yourself when you aren’t making smart decisions, and how you can deploy those triggers when you’re trying to sell something yourself. Rory blessed us with his one of a kind knowledge to make this one of the most memorable conversations we’ve had with an author for a while. Topics: The concept of how we value things Recursive Trends The brain's marketing function: Signalling technology making location irrelevant making something bad to give it value Scarcity of product personalisation how to deliver a product to the world Why business are focusing on the wrong thing Personal branding Why do you think you successful The last guest question Rory’s book: ⁠https://www.amazon.co.uk/Alchemy-Surprising-Power-Ideas-Sense/dp/0753556529⁠ Follow Rory: Twitter: https://twitter.com/rorysutherland Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

In these ‘Moment’ episodes of my podcast, I’ll be selecting my favourite moments from previous episodes of The Diary Of A CEO. Marcus Buckingham, is one of the world's most in-demand career experts and the author of several best-selling business books focusing on strengths versus weaknesses, how to take feedback, how to love your work and identify leadership. In this moment I talk to Marcus about how we are supposed to build a great career that we love. The three main question points we all ask ourselves when we are in a working role is the ‘who’, the ‘what’ and the ‘why’. The ‘why’ is so important to think about - why are you doing doing what you are currently doing, why do you believe in the purpose of what you are doing? The ‘who’ is also crucial. Working with people you like, being in a great team, and amongst inspiring people plays a powerful role in our work. But for Marcus, the ‘what’ trumps the ‘who and ‘why’. What are the activities and roles you are actually doing? What do you love about them?  Marcus has a theory about the different threads our days are made up of. These threads ultimately create the fabric of a work day; layers, structures, colours, textures, which can be interpreted into feelings, highs, lows, loves and loathes. The most successful people are able to identify what threads work well for them. In order for this to happen, we need an early framework and a sense of shared understanding about what we naturally lean into, our passions and skills. If we start early on the right threads from a younger age, we will be able to create a career that we love. Listen to the full episode here - https://g2ul0.app.link/9JiFiCT71rb Marcus: https://www.instagram.com/marcusbuckingham/?hl=en https://twitter.com/mwbuckingham?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor Watch the Episodes On Youtube - https://www.youtube.com/c/TheDiaryOfACEO/videos Learn more about your ad choices. Visit megaphone.fm/adchoices

Krept is a rapper and one half of the the iconic rap duo Krept and Konan. The host of the Rap Game, Krept is a star of our tv screens as well as the recording studio. And with his multiple business successes, Krept has built empires from scratch in multiple areas of his life. It’s a world away from experiencing crime and poverty as a young boy. Krept has routinely looked into the darkest areas of his psyche to find the motivation to propel himself forwards, finding unexpected truths about the human condition in the process. Krept’s been stabbed, had to pull his business back from the suicide of his partner, and built his way out of Croydon. There’s so many times in his life where he’s had to bounce back after unimaginable setbacks. But he did it. In full context and with frank honesty, he tell us exactly how he did it. Follow Krept: Instagram - https://www.instagram.com/kreptplaydirty/?hl=en Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Nick Jones is the founder of Soho House, the worldwide exclusive private members club worth an incredible $2.8 billion. He’s rewritten the rulebook on hospitality, and his business covers restaurants, hotels, events, and so much more! If you want to know not just how to build a business, but invent a whole industry, this is the conversation for you. If you want to know how to maintain worklife balance while making billions, this is the mentoring you needed to hear. Nick is so calm and collected in his thoughts it’s strange to think it all came so close to crashing down, and his business was born out of his first initial business failure when he had nowhere else to turn. Because when you get knocked down, sometimes that forces you to come back in a whole new way. Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices